At Gentlemen of Sweden AB, we care about your privacy. Here are the most important things you need to know:
Want to read more details about how we handle your data? Read our full privacy policy here
1. We collect
- Contact details: name, email, phone
- Delivery and billing address
- Payment information (handled via our payment partners)
- Social security number, if applicable
- Your orders and comments
2. We use your data for
- Processing your order and payment
- To improve your shopping experience on our website
- Communicating with you digitally, e.g. newsletters
- Statistics and marketing (anonymized or aggregated)
3. We share data with
- Transport companies: Bring, DHL, Postnord, Schenker
- Payment solutions: Nets, Trustly, Swish
- Marketing and statistics: Google, Facebook, Bing, Viral Loops Ltd, Sumo Group, Inc, Sticky Toffee Studios Ltd.
4. How long do we keep your data?
- Comments: until you delete them or request deletion
- Purchase data: three years after order, then data is anonymized
- Login and layout cookies: 2 days-1 year (depending on type)
5. Cookies and tracking
We use cookies to:
- Save login and layout choices
- Facilitating comments
- For statistics and website improvement
6. Comments and opinions
- We collect information from forms, IP and browsers to prevent spam
- Approved comments can be displayed with profile picture in public
- Comments can be used in marketing
7. your rights
You can always:
- See what information we hold about you
- Getting incorrect data corrected
- Request that we delete your data (except what we are legally required to keep)
- Withdraw your consent to data processing
For questions or assistance, please contact us at gdpr@gentlemenofsweden.se
8. contact
Gentlemen of Sweden AB
Smultronvägen 3, 178 38 Ekerö, Sweden
Support: support@gentlemenofsweden.se
GDPR: gdpr@gentlemenofsweden.se
Last updated: October 6, 2025