In every man there is a gentleman and it is for him that we exist. At Gentlemen of Sweden you will find information about our products and the gentleman in you.

Our product line is developed by Masterbarber Kenneth Johnsson, a barber with 40 years in the profession and head judge in countless barber competitions both within and outside Sweden.

Our range is suitable for hairdressers, barbers and all men who value quality. The fragrance is fresh and masculine with a subtle elegance to fit any situation and not feel intrusive.

Our products

it’s not about brand

IT’S about YOU

Our products

  • Beard Butter Cream
    Beard Butter Cream
    Gentlemen of Sweden Beard Butter Creme is a luxurious, easily absorbed and moisturizing beard cream enriched with both shea butter and sunflower seed wax. The cream…
    259,00 kr
  • Boosting Body Wash
    Boosting Body Wash
    Gentlemen of Sweden Boosting Body Wash is specially designed with the active man in mind, it effectively cleans and moisturizes your skin. Thanks to eucalyptus…
    259,00 kr
  • Firm Hold Paste
    Firm Hold Paste
    Gentlemen of Sweden Firm Hold Paste is perfect for styling with medium to firm hold as an effect. It is easy to shape…
    259,00 kr
  • Hair & Beard Shampoo
    Hair & Beard Shampoo
    Gentlemen of Sweden Hair & Beard Shampoo is a moisturizing and soothing shampoo for your hair and beard. It contains wheat protein, hop extract and glycerin…
    259,00 kr
  • Natural Matte Paste
    Natural Matte Paste
    Gentlemen of Sweden Natural Matte Paste is a lightweight, water-based paste for natural texture. Natural Matte Paste creates flexible medium texture using kaolin clay, bentonite clay…
    259,00 kr
  • Smooth Grooming Tonic
    Smooth Grooming Tonic
    Gentlemen of Sweden Smooth Grooming Tonic not only gives a long-lasting and natural feeling to your hair, it is also ideal for volume and texture. Smooth…
    259,00 kr

Natural and locally produced

Natural and locally produced

A gentleman should be natural, and that’s why our Swedish locally produced products are too. We are proud to say that our proprietary formula is vegan and derived from nature, we feel the difference and are sure you do too.

Our fragrances

With scents like Ocean Breeze and pine and Oud Woody, you’ll feel fresh and masculine all day long. The scents are just the right amount of subtle to suit the gentleman in the meeting room as well as on the date.

Our Ocean Breeze and pine fragrance starts with a fresh and invigorating feeling, similar to the one you experience by the sea. The scent then moves more towards wood and spicy.

Oud Woody starts with oud notes that are a bit smoky and leathery with a slight sweetness. It adds a mysterious and seductive dimension to the fragrance which is followed by woody notes such as cedar, sandalwood or patchouli.

Our fragrances

With scents like Ocean Breeze and pine and Oud Woody, you’ll feel fresh and masculine all day long. The scents are just the right amount of subtlety to suit the gentleman in the meeting room as well as on the date.

Our Ocean Breeze and pine fragrance starts with a fresh and invigorating feeling, similar to the one you experience by the sea. The scent then moves more towards wood and spicy.

Oud Woody starts with oud notes that are a bit smoky and leathery with a slight sweetness. It adds a mysterious and seductive dimension to the fragrance which is followed by woody notes such as cedar, sandalwood or patchouli.

NATURAL ORIGIN

A gentleman is natural, so our products are too. We source as many of our ingredients as possible directly from nature.

Vegan formula

All our products are 100% vegan so you can feel confident using them in your daily routine.

Our latest articles

Here you will find mixed posts that will help
the gentleman in you or your partner.

  • The gentleman’s tie guide

    In every gentleman’s life there comes a time when he needs to wear a tie, for some it comes daily, for others maybe once a year or even less often than that. Whenever it comes, it doesn’t hurt to know a little more about the tie than that it’s a string hanging around your neck

    The gentleman’s tie guide
  • Nettle extract and its benefits for hair and scalp

    Nettle extract is an ingredient that has been used for centuries as a natural skin and hair care product, and it’s not hard to see why. Stinging nettle is packed with nutrients that can do wonders for both your hair and scalp. Rich in vitamins, minerals and antioxidants, its ability to strengthen hair follicles and

    Nettle extract and its benefits for hair and scalp
  • Taking care of your beard – Three solid tips

    We all know that a gentleman not only extends a helping hand to others but he also takes care of himself and his beard or mustache. If you don’t have a beard or a mustache, it might still be worth reading on as I’m sure there are a few gems for you too. We started

    Taking care of your beard – Three solid tips